Taco Bell
Taco Bell is an American fast-food chain founded by Frank Bell in 1962. It is famous for creating a variety of Mexican style dishes in the fast-food format. In order to promote the release of the 1998 film GODZILLA, Taco Bell released Godzilla-themed merchandise, and also aired a commercial featuring Godzilla.
Merchandise
Toys
As part of the promotion, Taco Bell produced Godzilla toys to be distributed with their kid's meals, or sold individually with the purchase of a kid's meal for 99 cents. They include:
- Baby Godzilla Wobbler (two variations)
- Jet Shooter
- Action Attack Godzilla
- Godzilla Slime Egg
- Water Tank
- Escape Flight Helicopter
The toys with one additional design of the Baby Godzilla Wobbler not seen on the banner
Action Attack Godzilla
Baby Godzilla Wobbler
Baby Godzilla Wobbler
Water Tank
Escape Flight Helicopter
Godzilla Slime Egg
Jet Shooter
Collectible cups
Taco Bell also produced four collectible cups featuring Godzilla designs and a Godzilla cup holder designed for use in automobiles. The cups featured peel-away sheets with codes on them that, if a special decoder was used, could reveal a picture of Godzilla. If the player found Godzilla, they could redeem the ticket for a prize.
Cup Holder
Commercial merchandise
Taco Bell released a special Yo quiero Taco Bell toy Chihuahua that, when squeezed, repeated a line from the company's commercial featuring Godzilla.
Commercials
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