Super7
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Super7 is an American company that specializes in action figures and collectibles. It is most famous for its "ReAction" and "ULTIMATES!" lines, which are series of figures based on various media characters. In late 2020, Super7 announced that it had obtained the Godzilla license, with its first merchandise based on the license released in 2021.
ReAction figures
Shogun figures
Super7 has released two ReAction figures based on the Shogun Warriors Godzilla, the first of which was a San Diego Comic-Con (SDCC) exclusive before it was released to the public in late 2021. A Glow-In-The-Dark variant was also made, which was based on the Aurora/Atlantis model kit. In 2022, Super7 released the orange "1200°C" version, referencing Burning Godzilla from Godzilla vs. Destoroyah.[1] Super7 released a Shogun Rodan on January 24, 2023.
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Godzilla ReAction Figure - Shogun (box/light green version)
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Godzilla ReAction Figure - Shogun (card/dark green version)
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Godzilla ReAction Figure - Shogun (Glow-In-The-Dark)
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Godzilla ReAction Figure - Shogun (1200°C)
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Godzilla ReAction Figure - Shogun (Glow-In-The-Dark BoxLunch exclusive)
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Godzilla ReAction Figure - Shogun (Godzilla Store Exclusive gold)
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Shogun Warrior Godzilla 1200C
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Shogun Rodan
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SDCC edition
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SDCC edition (dark red)
Super Shogun figures
A subline of the ReAction Shogun figures, Super Shogun figures stand 20" tall and are based on the jumbo-scale toys of the 1970s and 1980s. The first Godzilla Super Shogun figure is of Mechagodzilla from Godzilla vs. Mechagodzilla, of which a metallic version was also released.
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Metallic Ver.
Marusan Godzilla
A ReAction figure based on the Marusan Godzilla was revealed in 2022 and based on the "J-Tail" version of the figure. Later that year, Super7 revealed the second figure based on the Marusan Godzilla, this time with the L-shaped tail. Later, as a part of Godzilla Day 2024, an orange glow-in-the-dark “J-Tail” figure was released.
Godzilla figures
Wave 1
Super7 revealed the lineup for its first wave of Godzilla series figures in early 2022, due for release that summer.[2] The wave includes:
The Godzilla '57 figure represents the Godzilla suit created for the filming of additional scenes for The Volcano Monsters, a proposed American film which was to recycle special effects footage from Godzilla Raids Again, but ultimately was never made. This unique Godzilla suit, officially dubbed "Gigantis Godzilla," has never received a figure outside of Japan until now. Every figure in this wave received at least one variant.
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Wave 1 lineup announcement
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Godzilla '54 (Glow)
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Mechagodzilla (Glow)
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Jet Jaguar (Glow)
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Mothra (Glow)
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Rodan (Glow)
Wave 2
Super7 first announced the second wave of Godzilla ReAction figures on November 3, 2022 to commemorate Godzilla Day. Released in spring 2023, the wave includes:
Wave 3
Wave 3 of the Godzilla ReAction line was revealed on August 10, 2023, and was released in October of that same year. The wave includes:
Wave 4
The fourth wave of ReAction figures were revealed and released on Godzilla Day 2023. The wave includes:
- Godzilla '62 (Glow)
- Gigan (Glow)
- King Ghidorah (Glow)
- Hedorah (Glow)
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Godzilla '62 (Glow)
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Gigan (Glow)
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King Ghidorah (Glow)
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Hedorah (Glow)
Wave 5
The fifth wave of ReAction figures was released in February 2024. The wave includes:
- Megalon (Glow)
- Godzilla '74 (Glow)
- Godzilla '55 (Grayscale Ver.)
- Anguirus '55
- Moguera '57
- Baragon '68
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Megalon (Glow)
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Godzilla '74 (Glow)
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Godzilla '55 (Grayscale Ver.)
Wave 6
The sixth wave of ReAction figures was released in September 2024. The wave includes:
- Godzilla '64
- Godzilla '74 Charged Up
- King Caesar '74
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Godzilla '64
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King Caesar '74
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Godzilla '74 Charged Up
Wave 7
The seventh wave of ReAction figures includes:
- Titanosaurus
- Mechagodzilla '75
- Godzilla '84 (Heat Ray Ver.)
- Godzilla '54 (Green Flare Ver.)
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Titanosaurus
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Mechagodzilla '75
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Godzilla '84 (Heat Ray Ver.)
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Godzilla '54 (Green Flare Ver.)
Wave 8
The eighth wave of ReAction figures include:
- Godzilla 2023 (Godzilla Minus One)
- Mechagodzilla '93
- Godzilla '89
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Godzilla '89
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Mechagodzilla '93
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Godzilla 2023
Wave 9
The ninth wave of ReAction figures include:
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Godzilla 2000
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Godzilla '89 (Blazing)
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M.O.G.U.E.R.A '94
Miscellaneous
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American Poster Godzilla '54 (Target exclusive)
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Silver Screen Godzilla '54 with Oxygen Destroyer (Super7.com exclusive)
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Train Biter Godzilla '54 (SDCC exclusive)
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Jet Jaguar'73 Soaring (Super7.com exclusive)
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Rodan (Vintage Toy Color)
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Gigan (Vintage Toy Color)
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Godzilla '84 (Vintage Toy Color)
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Hedorah (Vintage Toy Color)
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Hedorah (Vintage Toy Color)
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Skeleton of Godzilla (Boxed)
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Skeleton of Godzilla (Grey)
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Skeleton of Godzilla (Glow)
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Godzilla model kit (card)
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Godzilla model kit (Glow in the Dark)
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Godzilla model kit (box)
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King Ghidorah (60th Anniversary)
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Mechagodzilla (50th Anniversary)
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King Ghidorah (Metallic 60th Anniversary, BoxLunch exclusive)
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Mechagodzilla (Metallic 50th Anniversary, BoxLunch exclusive)
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Godzilla ‘65 (Victory Celebration)
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Hedorah (clear green)
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Godzilla '54 (Cherry Blossom Festival)
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Jet Jaguar (Cherry Blossom Festival)
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Godzilla (1984) and Mechagodzilla (1974) Stern pinball variants
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SDCC 2023 exclusive Hedorah and King Ghidorah
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SDCC 2025 exclusive Mechagodzilla (1974) and Godzilla (1984)
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SDCC 2025 exclusive Godzilla (2023)
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Godzilla Minus One (Charging)
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Tin-toy Baragon
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Tin-toy Godzilla
Toho Blind Boxes
Wave 1
In late September 2023, Super7 released a new blind box set, containing repaints of figures from Wave 1 that were available exclusively at Target. The blind boxes include:
- Godzilla '57 (Silver Screen)
- Godzilla '57 (X-Ray Glitter)
- Mechagodzilla Shadow
- Medical Jet Jaguar
- Fire Fighter Jet Jaguar
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Godzilla '57 (Silver Screen)
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Godzilla '57 (X-Ray Glitter)
Wave 2
To be added. The blind boxes include:
- Shogun Godzilla Classic
- Shogun Godzilla Amber Glitter
- Shogun Godzilla Shadow
- Shogun Godzilla X-Ray Glitter
- Shogun Godzilla Mystery
Wave 3
To be added. The blind boxes include:
- Godzilla '74 Greyscale
- Mechagodzilla Greyscale
- Gigan Greyscale
- Minilla Greyscale
- Godzilla '62 Greyscale
Wave 4
Available exclusively at Target as part of Godzilla Day 2024, these blind boxes include:
- Gigan Black Glitter
- Mechagodzilla Metallic
- Godzilla ‘74 Gold Glitter
- Godzilla ‘57 Metallic
- Megalon Metallic
Wave 5
Available exclusively at Target also as part of Godzilla Day 2024, these blind boxes include:
- Shogun Godzilla Ghost
- Shogun Godzilla Burning
- Shogun Godzilla Vintage 60’s
- Shogun Godzilla Vintage 70's
Wave 6
These blind boxes include:
- Marusan Godzilla Hawaii
- Marusan Godzilla Clear Green
- Marusan Godzilla Black and White
- Marusan Godzilla Vintage Brown
- Marusan Godzilla Mystery Colorway
Wave 7
These blind boxes include:
- Baragon
- Megalon
- Mechagodzilla ‘74
- Godzilla ‘62
- Mystery Color Mechagodzilla ‘74
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Baragon
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Godzilla ‘62
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Mechagodzilla ‘74
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Megalon
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Mystery Color Mechagodzilla ‘74
Wave 8
In March 2025, Super7 announced a new wave of blind boxes based on the film Godzilla Minus One that were available exclusively at Target. The wave includes:
- Roaring Godzilla
- Standard Godzilla
- Train Biter Godzilla
- Charging Godzilla
- Heat Ray Godzilla
- Mystery Godzilla Variant #1
- Mystery Godzilla Variant #2
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Train Biter Godzilla
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Translucent Blue Mystery Godzilla Variant #1
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Translucent Blue Mystery Godzilla Variant #2
Wave 9
These blind boxes include:
- Shogun Godzilla Cherry Blossom
- Shogun Godzilla Vintage Tribute
- Shogun Godzilla Island Snow
- Shogun Godzilla ‘54 poster ver.
- Shogun Godzilla Mystery
Wave 10
These blind boxes include:
- Godzilla '67
- Minya
- Kamacuras
- Kumonga
- Mystery Chase Variant
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Godzilla '67
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Minya '67
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Kumonga
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Kamacuras
Super Kaiju
Wave 1
In September 2024, Super7 revealed a new line of 5.5" figures called Super Kaiju. The first two figures revealed were Godzilla '89 and Mechagodzilla '93. Each figure comes with half of a destroyed building accessory, which can be combined into a single building. These figures were available exclusively at Target.
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Back of the Wave 1 boxes
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Godzilla '89
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Mechagodzilla '93
Wave 2
A second wave of Super Kaiju figures was announced for release on April 20th, 2024, consisting of Burning Godzilla '95 and Godzilla from Godzilla Minus One. Burning Godzilla includes half of a destroyed building accessory, while Minus One Godzilla includes a train accessory that can be fitted in its mouth. As with Wave 1, both figures were available exclusively at Target.
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Burning Godzilla '95
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Burning Godzilla '95
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Godzilla (Train Biter)
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Godzilla (Train Biter)
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Godzilla (Train Biter)
Wave 3
At San Diego Comic-Con 2025, Super7 revealed a repaint of the Godzilla '89 Super Kaiju figure based on Arthur Adams' cover art for Dark Horse's Godzilla #1. In September 2025, Super7 announced two new Super Kaiju figures: Godzilla '02 and Destoroyah '95. Godzilla '02 includes a Maser Cannon accessory, while Destoroyah comes with the other half of the building accessory that came with the previous Burning Godzilla figure. All three figures were released in October 2025, and were, once again, available exclusively at Target.
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Godzilla '89 (Comic Book)
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Godzilla '89 (Comic Book)
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Godzilla '02
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Destoroyah '95
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Destoroyah '95
ULTIMATES! figures
Wave 1
In 2022, Super7 revealed the first of its Godzilla ULTIMATES! figures, based on the 1989 film Godzilla vs. Biollante. The set includes Godzilla and Flower Beast Biollante. Each figure includes several alternate parts; Godzilla comes with two heads, an alternate neck piece representing his neck wrapped in Biollante's vines, and seven different hands, including one with an impaled palm. Biollante includes two heads and two alternate mouthed tendrils. Both figures were released in July 2023.
Wave 2
In June 2022, Super7 revealed the next of its Godzilla ULTIMATES! figures: Burning Godzilla from the 1995 film Godzilla vs. Destoroyah and Mechagodzilla from the 1993 film Godzilla vs. Mechagodzilla II. Burning Godzilla comes with two heads, three sets of hands, and six smoke effect pieces. Mechagodzilla includes three heads, two sets of hands, an alternate open Plasma Grenade port, two Shock Anchor harpoons, and a Garuda figure which can be attached to its back to form Super Mechagodzilla.
Wave 3
In October 2022, Super7 revealed its next wave of Godzilla ULTIMATES! figures, also based on Godzilla vs. Destoroyah. This wave consists of the mid-meltdown 1200°C Godzilla and Destoroyah. 1200°C Godzilla represents the monster as he melts down at the film's climax and comes with two heads, one with half-melted flesh and one with a completely exposed skull. Destoroyah represents the monster's Perfect Form and includes two sets of hands, two heads, and three juvenile forms.
Wave 4
In July 2023, Super7 revealed its next wave of Godzilla ULTIMATES! figures, based on the 1994 film Godzilla vs. SpaceGodzilla. This wave consists of SpaceGodzilla and MOGUERA. SpaceGodzilla comes with three pairs of hands, two heads, and six crystals. MOGUERA comes with two heads and two wings that plug into his legs. Effect pieces for both figures could be obtained by pre-ordering the set from Super7’s official website.
Wave 5
In February 2025, Super7 revealed its next wave of ULTIMATES! figures, based on the 1992 film Godzilla vs. Mothra. This wave consists of Mothra and Battra. Mothra comes with additional legs, a stand, and miniature Cosmos, while Battra includes additional legs, an stand, and an extra head. Effect pieces for both figures could be obtained by pre-ordering the set from Super7’s official website.
Wave 6
In November 2025, Super7 revealed a new wave of ULTIMATES! figures, consisting of Type-3 Kiryu and Godzilla (2002) from the 2002 film Godzilla Against Mechagodzilla and Godzilla (2016) from the 2016 film Shin Godzilla. Each figure comes with interchangeable heads and hands.
Other
In July 2022, Super7 revealed an ULTIMATES! Shogun Warrior Godzilla based on the Shogun Warriors Godzilla, available in both green and glow-in-the-dark variants. Like the original, the ULTIMATES! figures feature spring-loaded lever-action tongues and firing fists. Both variants were released in the late summer of 2023. Another variant, based on the Heisei Burning Godzilla and named Shogun Godzilla 1995, was released in August 2024. As a part of Godzilla Day 2024, a Green Metallic Hawaii version was released.
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Shogun Godzilla 1995
In July 2023, Super7 revealed a comic-inspired variant of the ULTIMATES! Godzilla 1989, based on Godzilla's appearance in Arthur Adams' cover art for the first issue of Dark Horse's 1995-1996 Godzilla comic series. The figure includes two interchangeable heads, six different hands, and a tiny human.
In November 2023, Super7 revealed an ULTIMATES! figure of Godzilla based on his appearance in Godzilla Minus One.
In January 2024, Super7 revealed an uncolored ULTIMATES! figure of Godzilla based on the black-and-white version of Godzilla Minus One, Godzilla Minus One/Minus Color.
In November 2024, Super7 revealed an ULTIMATES! figure based on Godzilla charging his atomic breath in Godzilla Minus One.
In November 2024, Super7 revealed an ULTIMATES! figure based on SpaceGodzilla’s coloration from the film poster for Godzilla vs. SpaceGodzilla.
In November 2024, Super7 released an ULTIMATES! Godzilla based on Meltdown Godzilla from Godzilla vs. Destoroyah.
In July 2025, Super7 revealed an orange translucent ULTIMATES! Godzilla (2023) Figure. The figure was sold as a SDCC 2025 exclusive.
In September 2025, Super7 revealed an ULTIMATES! Meltdown Godzilla (1995) figure. The figure can light up and comes with numerous accessories.
In September 2025, Super7 revealed a limited edition Greyscale variant of the Dark Horse Godzilla (1989) figure.
In September 2025, Super7 revealed a new Burning Godzilla variant with a film poster box.
In November 2025, Super7 revealed a SpaceGodzilla figure variant based on Super Godzilla from the video game of the same name.
In April 2026, Super7 unveiled a figure of Godzilla's original form in Godzilla Minus One. Set for a January 2027 release, the figure is an Amazon exclusive.
In June 2026, Super7 teased a new variant of their Godzilla from Godzilla Minus One. The figure was fully unveiled later that month, called "Fully Charged Godzilla", based on how Godzilla looked in the final scene of the movie. The figure features a completely clear blue body with paint to represent the battle damage.
Super Cyborg
Super7’s Super Cyborg line focuses on high-quality, limited-articulation figures with removable panels to show the characters' insides. Mechagodzilla was first revealed in 2023, while a "vintage toy" Mechagodzilla variant was revealed in early 2025.
FUN!FUN!
As a part of Godzilla Day 2024, Super7 revealed the beginnings of a new line of vinyl figures called FUN!FUN!, starting with a limited edition silver Godzilla from Godzilla vs. Biollante. On February 3, 2025, figures of a regular Godzilla (1989), Mechagodzilla (1993), and two versions of Godzilla (2023) were revealed, the Minus Color version of which being an Amazon exclusive. In April 2025, Super7 revealed an Amazon exclusive charging variant of Godzilla (2001), a regular variant of which they had previously revealed at the 2025 New York ToyFair alongside Burning Godzilla and Destoroyah.
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Godzilla (1989), Mechagodzilla (1993), and Godzilla (2023)
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Godzilla (2023) Minus Color Ver.
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New York ToyFair 2025 display
Trading cards
As a part of Godzilla Day 2024, Super7 revealed the beginning of a line of Godzilla trading cards, featuring both iconic film scenes and monster profiles. The main “draws” of the line are the rare prism holofoil variants, with black foils limited to 54, blue foils limited to twelve, gold foils limited to five, and silver foils limited to one. Each pack contains five cards and one sticker.
Wave 1: Showa Era
This set includes 84 movie scenes and 12 monster profiles.
Other products
Toho jigsaw puzzles
So far, Super7 has released two jigsaw puzzles based on the Godzilla franchise: one for the original 1954 film, and one for its 1956 American re-edit.
Toho clothing items
There have been many Godzilla-themed clothing items released by Super7 so far, including T-shirts and sweatshirts.
Toho Anatomical Drinkware
These are four drinking glasses released by Super7 based on the anatomies of the kaiju, including:
Toho Masks
Super7's Toho Masks are made of high-quality plastic with an elastic headband, designed to emulate traditional plastic Halloween masks. So far, the three Toho Masks available are Godzilla, Hedorah, and Mechagodzilla.
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Glow-in-the-dark variants
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Godzilla (Green), Mechagodzilla (Grey), and Hedorah (Orange)
Super Duper Plushes
Super7 released two plushes based on Godzilla and Mechagodzilla. On August 29, 2025 Super7 revealed two new plushes of Mothra and Godzilla. On October 14, 2025 Super7 revealed new Hedorah and Godzilla (1989) plushes. In January 2026, Valentine's Day-themed plushes were revealed.
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Mechagodzilla plush
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Godzilla plush
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Mothra and Godzilla plushes
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Hedorah and Godzilla (1989) plushes
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Valentine's Day plushes
Gallery
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Godzilla Station store during San Diego Comic-Con 2025
Trivia
- The art on the King Ghidorah and Mechagodzilla drinking glasses is taken from the Godzilla Monsters Anatomical Encyclopedia.
- The Vintage Toy repaint for Godzilla '84 mimicks the Godzilla toys manufactured by Imperial, while the Vintage Toy repaints of Gigan, Hedorah, and Rodan mimic their respective Bullmark toys. In addition, the ULTIMATES! SpaceGodzilla (Movie Poster) figure's coloration closely resembles the character's Trendmasters figures.
External links
- Godzilla item listings on Super7's official site
- Toho Kingdom interview with Super7 founder and CEO Brian Flynn
References
This is a list of references for Super7. These citations are used to identify the reliable sources on which this article is based. These references appear inside articles in the form of superscript numbers, which look like this: [1]
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