Hiya Toys

Hiya Toys Type Toy manufacturer Status Active Founded 2009 Head- quarters Shanghai, China Also known as HIYA Website https://www.hiyatoys.com/

Hiya Toys (stylized HIYA) is a Chinese company founded in 2009 which specializes in the creation of highly detailed collectible figures. Through licensing deals with Hollywood studios such as Warner Bros. and 20th Century Fox, Hiya Toys has produced figures based on franchises including Planet of the Apes, Alien, Predator, RoboCop, and Injustice. In 2022, Hiya Toys announced that it had acquired the rights to produce figures based on Legendary Pictures' Monsterverse franchise of films, with its first figures utilizing the license coming from 2021's Godzilla vs. Kong. It has since made figures of the Titans from Godzilla: King of the Monsters and the Skull Devil from Kong: Skull Island as well.

Figures

Stylist Series

Figures in Hiya Toys' Stylist Series feature no articulation.

Godzilla

The Stylist Series Godzilla figure is based on the character's appearance in Godzilla vs. Kong, and stands approximately 8 inches tall.

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Kong

The Stylist Series Kong figure is based on the character's appearance in Godzilla vs. Kong. Specifically, it is sculpted in a dynamic pose of Kong jumping in the air and bringing down his battle axe from the film's Hong Kong battle. The figure includes a stand to suspend it in the air, and stands approximately 10 inches tall.

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Godzilla 2022 Exclusive

A variant of the Stylist Series Godzilla figure, featuring translucent blue paint on its dorsal fins and other parts of its body, was revealed on August 19, 2022.

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Burning Godzilla

A Stylist Series Burning Godzilla was revealed on December 26, 2022. Based on Burning Godzilla's appearance in Godzilla: King of the Monsters, the figure features translucent orange and yellow coloration on its body.

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Exquisite Basic

Figures in Hiya Toys' Exquisite Basic series feature numerous points of articulation, allowing them to take on a variety of poses.

Godzilla (Godzilla vs. Kong)

The Exquisite Basic Godzilla figure, based on the character's appearance in Godzilla vs. Kong, stands over 7 inches tall with 26 points of articulation.

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Kong

The Exquisite Basic Kong figure, based on the character's appearance in Godzilla vs. Kong, stands at 6.3 inches tall with 16 points of articulation. Two alternate head parts and three hand pieces are included with the figure, as well as a battle axe accessory.

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Rodan

The Exquisite Basic Rodan figure, based on the character's appearance in Godzilla: King of the Monsters, has a 15.74-inch wingspan and 16 points of articulation. A base is included with the figure to display it in a flying pose.

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Mothra

The Exquisite Basic Mothra figure, based on the character's appearance in Godzilla: King of the Monsters, has a 14.2-inch wingspan and 11 points of articulation. A base is included with the figure to display it in a flying pose.

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King Ghidorah

Hiya Toys teased the Exquisite Basic King Ghidorah figure on January 29, 2023, and fully revealed it on February 24. The figure is based on the character's appearance in Godzilla: King of the Monsters. It stands at 350 millimeters tall and has a wingspan of 560 millimeters. Included are two stands to support its wings when outstretched.

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Godzilla (Godzilla: King of the Monsters)

An Exquisite Basic Godzilla figure based on the character's appearance in Godzilla: King of the Monsters stands at 7 inches tall with a newly designed neck and mouth for wider range of articulation.

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Heat Ray Godzilla

An Exquisite Basic Godzilla 2021 variant figure was revealed on March 24, 2023. The figure features blue coloration on its dorsal fins and torso. Included with the figure is a Heat Ray accessory, as well as alternate head and neck parts. Although based on the character's appearance in Godzilla vs. Kong, it is a repaint of Hiya's Godzilla (Godzilla: King of the Monsters) figure.

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Skull Devil

The official Hiya Toys Twitter account teased an Exquisite Basic Skull Devil on April 6, 2023, showing off an unpainted prototype. On May 18, 2023, the fully painted figure was revealed. The Exquisite Basic Skull Devil measures 450 millimeters in length and stands at 150 millimeters tall.

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Burning Godzilla

An Exquisite Basic Burning Godzilla variant was revealed on April 24, 2023. The figure is based on the form's appearance in Godzilla: King of the Monsters. It sports red and orange coloration on its body.

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Gallery

• Hiya Toys Monsterverse teaser.png

  Teaser image featuring silhouettes of Godzilla, Kong, Mothra, Rodan, King Ghidorah, and Mechagodzilla

External links

• Official Facebook
• Official Twitter

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