Dr Pepper is a soft drink marketed as having a unique flavor. Created in the 1880s by Charles Alderton of Waco, Texas, and first served around 1885, Dr Pepper was first nationally marketed in the United States in 1904 and is now also sold in South America, Europe and Asia.
A $10 million advertisement campaign in 1985 saw Godzilla featured in two TV commercials for Dr Pepper products (the first one for Dr Pepper and the second one for Diet Dr Pepper), while the regular version of the soft drink was also featured in the U.S. version of The Return of Godzilla, Godzilla 1985. Dr Pepper also sponsored a little-seen tie-in music video of the song "I Was Afraid to Love You" for Godzilla 1985.
Godzilla Dr Pepper TV commercial #1
Shot in black and white (in a similar manner to the original 1954 film, Godzilla), this TV commercial shows a cast of Japanese citizens and an American woman (the latter in a role similar to that of American journalist Steve Martin's from the 1956 U.S. version of the same film, Godzilla, King of the Monsters!) on the roof of a building watching Godzilla destroying a city. He tries drinking cola from a tanker truck, but does not like the flavor, and incinerates a train car full of lemonade with his atomic breath. He then finds a giant open can of Dr Pepper (the only thing in the commercial shot in color, along with two open Dr Pepper longneck glass bottles that a Japanese man and the American woman on the roof are seen drinking) on the roof of another building and tears it off. After drinking the beverage, he is finally appeased and then burps.
Godzilla Dr Pepper TV commercial #2
Shot in color and picking up where the previous TV commercial ended, a female monster named Newzilla also begins rampaging through the city. Godzilla, having fallen in love with her, picks up a nearby tree and offers it to her similar to a boy on a date offering his girlfriend a bouquet of flowers, with Tchaikovsky's Romeo and Juliet song playing in the background. Newzilla swats the tree out of Godzilla's hands in rejection. Godzilla then finds a giant open can of Diet Dr Pepper with a giant drinking straw in it on a billboard, tears it off and offers her the beverage, which she drinks, finally appeasing her as well.
Newzilla, a kaiju created for the second Godzilla Dr Pepper TV commercial
A Dr Pepper vending machine in Godzilla 1985
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